When You're #1
You Can Do Things Others Can't. *
  
Because buying or selling a home is a major financial and lifestyle decision, you should select a real estate sales organization that has a proven reputation for excellence.
The CENTURY 21® System is that organization. Here's why: In a recent independent study conducted by Wirthlin Worldwide, a leading market research organization, the CENTURY 21® System overwhelmed its competition in terms of brand awareness, consumer preference, leadership in the industry, agent professionalism and relocation service.
More Homeowners Prefer
the CENTURY 21® Organization!
When homeowners in the Wirthlin Worldwide study were asked which real estate sales organization they would most likely use to help them buy or sell their homes, a resounding 23 percent chose the CENTURY 21® Network! Our closest competitor could only muster 5%! Likewise, if asked by a friend or family member for advice about selecting a good real estate sales organization, 26 percent preferred the CENTURY 21® Network - only 4 percent opted of the second-place finisher. And, when homeowners were asked which real estate sales organization they'd choose if they had to relocate to another area, 33 percent voted for the CENTURY 21® Network, over six times our nearest rival.
The CENTURY 21® System
Delivers What Consumers Want!
Homeowners were asked in the survey how important it would be to do business with a real estate sales organization that offered these benefits and services:
- 85 percent said providing them with one-stop-shopping - everything that's needed to buy or sell a home - was important - A CENTURY 21® Organization Service!
- 79 percent said giving discounts on a variety of services was important - A CENTURY 21® Organization Service!
- 72 percent said it was important that a realty service sell more homes than anyone else - A CENTURY 21® Organization Benefit!
- 58 percent said having information on the the AmericaOnline computer network was important - A CENTURY 21® Organization Service!
When it comes to helping you buy and sell a home, the CENTURY 21® organization is in a league of its own!
1999 Advertising Tracking Study. This survey included 400 telephone interviews with a national random sample of adults who have bought or sold a home within the past two years or plan to purchase or sell a home within the next two years. The survey was conducted from February 11-14, 1999 and June 6-9, 1999 by Millard Brown, a leading research agency. Results from this survey have a 95% confidence interval of +/- 4.9%.
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